Three Vs of Social Media Quality Control

Posted in: Advice and ideas- Jan 17, 2014 Comments Off

Content curation is mission critical to any effective Social Media strategy and the more streamlined and sophisticated you can be about systemising it, the less time it will take as a process.  I’ve written before about effective tools for this – in both curation and capture of good content.  But the way that you hone […]

Social: The Plan and the Review…not just the Do

Posted in: Advice and ideas- Jul 24, 2013 Comments Off

Five very useful resources around Social media strategy and measurement have come across my desk this last week that I thought they were worth collecting.  But perhaps at the pointiest end was the comment in an article by Brian (@brianSolis) Solis: “Social media has a problem and it needs to be addressed now.”  I found […]

Social Marketing: Making it Count

Posted in: Advice and ideas- Jul 04, 2013 Comments Off

I was asked to write a guest post submission for the @BadRhinoInc Blog.  Bad Rhino is a A community of Social media professionals and enthusiasts sharing ideas about all things Social.  I chose an important topic to cover.  Important because – as I start the post – the most common question today about Social is about how to […]